Privacy Policy

Effective date: October 9, 2025 | Last updated: October 9, 2025

Benchmark Insights LLC ("Benchmark", "we", "our," or "us") respects your privacy and is committed to protecting the personal information of our website visitors (“Visitors”), customers (“Clients”), and end users (“Users”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (www.benchmark-app.com) or use our software-as-a-service platform, mobile applications, and related services (collectively, the "Services").

If you do not agree with the terms of this Privacy Policy, please do not access or use the Services.

1. Information We Collect

We collect the following information:

A. Information You Provide

  • Account Information: name, company name, email address, phone number, billing address, and similar contact details.
  • Billing Information: payment method, billing name, and address. Benchmark uses third-party payment processors and does not store full credit card information.
  • Communications: records of correspondence, feedback, and support inquiries.

B. Information Collected Automatically

When you access our website or platform, we automatically collect:

  • Internet Protocol (IP) address, browser type, device ID, and operating system.
  • Usage data, including pages visited, time spent, referring URLs, and features used.
  • Cookies and similar tracking technologies, described below.

C. Information from Mobile Applications

If you use Benchmark’s mobile app, we may collect:

  • Device identifiers, OS type, and app version.
  • Location data (if enabled).
  • Device features such as camera, calendar, or contact sync, only when necessary for app functionality and only with your consent.

2. Cookies and Tracking Technologies

Benchmark uses cookies, pixels, and similar technologies to:

  • Authenticate users and maintain sessions.
  • Analyze traffic and usage patterns.
  • Improve functionality and personalize content.
  • Deliver targeted advertising (if applicable).

You may disable cookies in your browser settings, but some features may not function properly. Benchmark’s Cookie Policy can be found at this link.
Where required by law (e.g., GDPR/CPRA), we provide a cookie consent banner allowing you to opt in or out of non-essential cookies. For more information, email us at [email protected].

3. How We Use Your Information

We use your personal information to:

  1. Provide, maintain, and improve the Services.
  2. Process transactions and manage billing.
  3. Communicate with you about updates, promotions, and security notices.
  4. Monitor performance and troubleshoot issues.
  5. Comply with legal obligations and enforce agreements.

We do not sell your personal information.

4. Sharing and Disclosure of Information

Benchmark may share your information as follows:

  • Service Providers: with trusted third parties that perform functions such as hosting, analytics, customer support, or payment processing.
  • Business Transfers: if Benchmark merges with or is acquired by another entity, information may be transferred as part of that transaction.
  • Legal Requirements: if required by law, subpoena, or court order, or to protect our rights and property.

All third parties are bound by confidentiality and data protection obligations consistent with this Privacy Policy.

5. Data Retention

We retain personal information for as long as necessary to provide our Services, comply with legal obligations, and resolve disputes.

When data is no longer required, we securely delete or anonymize it.

If you close your account, we retain limited information for backup, audit, and compliance purposes for up to 12 months, unless a longer period is required by law.

6. International Data Transfers

Benchmark primarily stores data in the United States and Canada.
If you are located outside these jurisdictions, your information may be transferred to and processed in countries that may not offer the same level of data protection.
Where required, Benchmark implements safeguards such as Standard Contractual Clauses (SCCs) to ensure that personal data receives adequate protection consistent with applicable laws.

7. Your Privacy Rights

Depending on where you live, you may have the following rights:

Region Rights
California (CPRA) Access, deletion, correction, data portability, opt out of sale/share, and limit use of sensitive personal information.
EEA/UK (GDPR) Access, rectification, deletion (“right to be forgotten”), restriction, data portability, objection, and withdrawal of consent.
Other U.S. states Similar rights under Virginia, Colorado, and Connecticut laws.

To exercise these rights, please contact us at [email protected].

We may verify your identity before fulfilling your request. You will not be discriminated against for exercising your rights.

8. Data Security

We use technical and organizational safeguards to protect your information, including:

  • Encryption of data in transit and at rest.
  • Secure servers and access controls.
  • Employee confidentiality agreements and regular training.

    Despite these measures, no system is completely secure; you use the Services at your own risk.

9. Children’s Privacy

Benchmark does not knowingly collect or maintain data from anyone under the age of 13.

If you believe we have inadvertently collected information from a child, please contact us immediately at [email protected], and we will delete it promptly.

10. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

When we make material changes, we will notify you by posting the updated version on our website and updating the effective date above.

Continued use of our Services after any updates constitutes acceptance of the revised policy.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

Benchmark Insights LLC
17 State Street, Suite 3320
New York, NY 10004
Email: [email protected]